Have you noticed that the buffering when watching Netflix and YouTube videos? The Internet is over taxed! Everyone working from home – is taking its toll of the resources the net. whats worse is that your otherwise fast website could be loading slower.
Who cares?! It still seems to load up fine.
You don’t want a slow loading website because…
Answer #1
If you ARE RANKING somewhere on page 1 and a web visitor DOES click your link – if you have a sluggish load time – do you really want them to get impatient and move on to the next HVAC company. We have found that some sites during business hours during the lock down are taking almost 20 SECONDS TO LOAD! That is UNACCEPTABLE. I personally wont wait for a site that I have never been to before to take that long to load.
So lets chalk it up to this, “You could lose potential customers…”
Answer #2
If your site is loading but nobody seems to complain – well that might be because you don’t get to hear it because they are already gone.